This research guide is designed to help students researching marketing get started finding articles, books, and other resources in this subject area.
The subject librarian, Ben Wilson, has compiled both online and offline information that is relevant to the marketing courses offered at UVU.
If you need any assistance, please contact Ben using his contact information included in this guide. He wants to help!
Partially peer reviewed. Full-text content.
Covers economics, business, accounting, management, and related subjects. Includes academic journals, trade publications, company annual reports, dissertations, and working papers, plus country profiles and economic forecasts.
Partially peer reviewed. Some full-text content.
Focuses on business, humanities, law, social sciences, and science, technology, and medicine. Includes journal articles.
Non-peer reviewed. Some full-text content.
Search national and regional newspapers from the U.S. and other countries. Includes The New York Times, The Wall Street Journal, The Washington Post, Los Angeles Times, Financial Times, The Salt Lake Tribune, Deseret News, and more.
The best place to start most searches is the search box on the library's homepage. This search box defaults to Articles, giving you quick access to popular and scholarly articles from thousands of different publications.
More databases and search tools are available on our full list of databases.
